Pronopval® plays a vital role in supporting Mexican families by creating jobs and fostering sustainable development in Valtierrilla, recognized as the world capital of nopal (cactus). This remarkable crop not only offers nutritious products but also significantly improves the quality of life for over 350 families who depend on it for their livelihoods.By prioritizing responsible farming practices, the nopal from Valtierrilla is grown without any chemicals or pesticides. This commitment leads to stable incomes and better access to resources, promoting social and economic well-being. Ultimately, Pronopval® contributes to the overall development of the community, ensuring a brighter future for its residents.